Mushmouth
02-05-2018, 07:32 PM
Dodge Ram Super Bowl ad featured one of Martin Luther King Jr.'s sermons
The commercial instantly sparked outrage as viewers took to social media to accuse Dodge of using the late civil rights leader's words to sell trucks
The King Center run by his daughter Bernice distanced themselves from it saying they aren't responsible for approving the use of MLK's words
Representatives from the separate entity of the King Estate run by his son Dexter said they did approve the use of the sermon in the ad
http://www.dailymail.co.uk/news/article-5351959/Dodge-Ram-Super-Bowl-ad-causes-MLK-backlash.html
The commercial instantly sparked outrage as viewers took to social media to accuse Dodge of using the late civil rights leader's words to sell trucks
The King Center run by his daughter Bernice distanced themselves from it saying they aren't responsible for approving the use of MLK's words
Representatives from the separate entity of the King Estate run by his son Dexter said they did approve the use of the sermon in the ad
http://www.dailymail.co.uk/news/article-5351959/Dodge-Ram-Super-Bowl-ad-causes-MLK-backlash.html